MF
Mia Freedman
Co-founder, Mamamia
Mamamia’s co-founder and one of Australia’s most influential media voices.
260K
Australia's #1 podcast
Mamamia Out Loud
Opinion, pop culture and the conversations women are actually having, five days a week.
180M
Lifetime downloads
4.2M
Monthly downloads
86K+
Instagram
101K+
TikTok
40K
Newsletter
The hosts
MF
HW
JS
AL
EV
The audience.
1.38M monthly listeners
41
Average age
Gender and age: Spotify listeners, all-time. Monthly listeners: Triton, monthly avg. Location indicative of the Mamamia network audience.
On this show
Ways to buy.
Three tiers of presenting partnership, plus newsletter, LIVE and network extensions.
Scripted read
Your script, read on the show. The most controlled, least integrated tier.
Generous host read
The hosts, in their own words. Our most-trusted creative tier.
Integrated audio segment
A custom segment woven into the episode. The deepest level of integration.
Out Louders newsletter
The weekly drop. 40K contacts, premium integrations.
Out Loud LIVEBy invitation only
Align your brand with Out Loud’s sold-out live shows and money-can’t-buy moments with the hosts.
Full networkExtension
A run-of-network audio buy across Mamamia’s biggest shows.
Off-network extensionExtension
Take your campaign beyond the Mamamia network.
Trusted by Australia’s biggest brands
Why she converts
She trusts our hosts. She buys what they recommend.
88%
Trust our hosts’ recommendations.
71%
Have bought what they recommended.
#1
Australia’s most trusted women’s publisher.
Sources: Mamamia Audience Study, Mar–Apr 2024 (Mamamia podcast audience, n=154). Mamamia Brand Tracker, Pureprofile, May 2025 (n=443).
Keep exploring
More in the house.
Talk to us
Put your brand on Mamamia Out Loud.
Our partnerships team works directly with agencies and brands. Send us a brief and we’ll come back within one business day.