/* ============================================================
   advertise.mamamia.com.au — site styles
   Built on the Mamamia New Horizons tokens (colors_and_type.css).
   Flat colour-fields, black hairlines, the New Horizon arch,
   Oswald / Instrument Sans / Libre Baskerville.
   ============================================================ */

:root {
  /* A warm paper neutral — oklch-harmonised with the brand peach/frost,
     gives the premium "cream" ground the reference leans on. */
  --cream:       #FBF7F0;
  --cream-2:     #F4EEE3;
  --ink:         var(--mm-black);

  /* Headline family is swapped by the type tweak (see .theme-* below). */
  --font-headline: var(--font-editorial);

  --maxw: 1280px;
  --gutter: clamp(20px, 5vw, 72px);

  /* Motion curves — stronger than built-in ease-* */
  --ease-out:    cubic-bezier(0.23, 1, 0.32, 1);
  --ease-in-out: cubic-bezier(0.77, 0, 0.175, 1);
  --ease-drawer: cubic-bezier(0.32, 0.72, 0, 1);
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--cream);
  color: var(--ink);
  font-family: var(--font-sans);
  font-weight: var(--w-medium);
  font-size: 17px;
  line-height: 1.5;
  overflow-x: hidden;
}

/* ---------- Headline system ---------- */
.display {
  font-family: var(--font-headline);
  line-height: 0.98;
  letter-spacing: -0.02em;
  font-weight: 700;
  text-transform: none;
  margin: 0;
  text-wrap: balance;
}
/* When the Oswald direction is active, headlines go uppercase + condensed feel. */
.theme-oswald .display {
  font-family: var(--font-display);
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.005em;
  line-height: 0.92;
}
.theme-editorial .display { font-family: var(--font-editorial); }

.eyebrow {
  font-family: var(--font-sans);
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: 0.16em;
  font-size: 13px;
  line-height: 1;
  margin: 0;
}
.lede {
  font-size: clamp(18px, 2.1vw, 23px);
  line-height: 1.45;
  font-weight: 500;
  max-width: 46ch;
  text-wrap: pretty;
}

/* numbers in stat blocks use the headline family for the editorial feel */
.statnum {
  font-family: var(--font-headline);
  font-weight: 700;
  letter-spacing: -0.03em;
  line-height: 0.85;
}
.theme-oswald .statnum { font-family: var(--font-display); font-weight: 600; letter-spacing: 0; }

/* ---------- Layout ---------- */
.wrap { max-width: var(--maxw); margin: 0 auto; padding-inline: var(--gutter); }
.section { padding-block: clamp(64px, 9vw, 128px); }
.section--tight { padding-block: clamp(48px, 6vw, 88px); }

/* ---------- The New Horizon arch ---------- */
.arch-top { border-radius: var(--radius-horizon-top); }
.horizon-divider {
  width: 100%; aspect-ratio: 6 / 1; display: block;
  border-radius: 999px 999px 0 0;
  background: currentColor;
}

/* ============================================================
   HEADER / NAV
   ============================================================ */
.nav {
  position: sticky; top: 0; z-index: 100;
  display: flex; align-items: center; justify-content: space-between;
  gap: 24px;
  /* Full-bleed bar, but content aligns to the same 1280 grid edge as body + footer. */
  padding-block: 16px;
  padding-inline: max(var(--gutter), calc((100% - var(--maxw)) / 2 + var(--gutter)));
  background: color-mix(in srgb, var(--cream) 88%, transparent);
  backdrop-filter: saturate(1.1);
  border-bottom: 1px solid color-mix(in srgb, var(--ink) 10%, transparent);
  transition: background .25s ease, color .25s ease, border-color .25s ease;
}
.nav[data-on-dark="1"] {
  background: color-mix(in srgb, var(--nav-bg, #000) 80%, transparent);
  color: var(--mm-white);
  border-bottom-color: color-mix(in srgb, #fff 16%, transparent);
}
.nav__brand { display: flex; align-items: center; gap: 12px; cursor: pointer; text-decoration: none; color: inherit; }
.nav__brand img { height: 26px; display: block; }
.nav__links { display: flex; align-items: center; gap: 4px; }
.nav__link {
  font-weight: 600; font-size: 15px; letter-spacing: .01em;
  padding: 10px 14px; border-radius: 999px; cursor: pointer;
  color: inherit; text-decoration: none; background: none; border: none;
  font-family: var(--font-sans);
  transition: background .15s ease, opacity .15s ease; opacity: .82;
}
.nav__link:hover { opacity: 1; background: color-mix(in srgb, currentColor 10%, transparent); }
.nav__cta {
  font-family: var(--font-sans); font-weight: 700; font-size: 15px;
  padding: 11px 22px; border-radius: 999px; cursor: pointer; border: none;
  background: var(--accent); color: var(--mm-white); text-decoration: none;
  transition: transform .1s ease, filter .15s ease;
}
.nav__cta:hover { filter: brightness(1.08); }
.nav__cta:active { transform: scale(.98); }
.nav[data-on-dark="1"] .nav__cta { background: var(--mm-white); color: var(--nav-ink, var(--accent)); }
/* Mobile hamburger — hidden on desktop */
.nav__menu-btn {
  display: none;
  background: none; border: none; cursor: pointer; color: inherit;
  padding: 6px; margin: -6px -6px -6px 0; border-radius: 10px;
  line-height: 0; position: relative; z-index: 95;
}
.nav__menu-btn:active { transform: scale(.92); }
/* When the sheet is open the close (X) sits on the cream panel — force dark ink so it's visible
   even on dark-hero pages where the nav icon is otherwise white. */
.nav[data-menu-open="1"] .nav__menu-btn { color: var(--ink); }

/* Slide-down sheet (mobile) — hidden on desktop */
.nav__sheet { display: none; }

@media (max-width: 860px) {
  .nav__links { display: none; }
  .nav__menu-btn { display: inline-flex; align-items: center; justify-content: center; }

  .nav__sheet {
    display: block;
    position: fixed; inset: 0; top: 0; z-index: 90;
    background: color-mix(in srgb, var(--ink) 42%, transparent);
    -webkit-backdrop-filter: blur(2px); backdrop-filter: blur(2px);
    opacity: 0; pointer-events: none;
    transition: opacity .2s var(--ease-out);
  }
  .nav__sheet[data-open="1"] { opacity: 1; pointer-events: auto; }

  .nav__sheet-inner {
    position: absolute; left: 0; right: 0; top: 0;
    display: flex; flex-direction: column; gap: 4px;
    padding: 84px 20px 24px;
    background: var(--cream); color: var(--ink);
    box-shadow: 0 18px 40px -16px color-mix(in srgb, var(--ink) 50%, transparent);
    transform: translateY(-12px);
    opacity: 0;
    transition: transform .26s var(--ease-out), opacity .26s var(--ease-out);
  }
  .nav__sheet[data-open="1"] .nav__sheet-inner { transform: translateY(0); opacity: 1; }

  .nav__sheet-link {
    font-family: var(--font-sans); font-weight: 600; font-size: 19px;
    text-align: left; padding: 16px 12px; border: none; background: none;
    color: inherit; cursor: pointer; border-radius: 12px; text-decoration: none;
    border-bottom: 1px solid color-mix(in srgb, var(--ink) 8%, transparent);
  }
  .nav__sheet-link:active { background: color-mix(in srgb, var(--ink) 6%, transparent); }
  .nav__sheet-cta {
    margin-top: 16px; font-family: var(--font-sans); font-weight: 700; font-size: 17px;
    padding: 16px 22px; border-radius: 999px; border: none; cursor: pointer;
    background: var(--accent); color: var(--mm-white); text-decoration: none;
  }
  .nav__sheet-cta:active { transform: scale(.98); }
}

/* ============================================================
   BUTTONS
   ============================================================ */
.btn {
  font-family: var(--font-sans); font-weight: 700; font-size: 16px;
  padding: 15px 30px; border-radius: 999px; cursor: pointer; border: none;
  display: inline-flex; align-items: center; gap: 10px;
  transition: transform 160ms var(--ease-out), background 160ms var(--ease-out), color 160ms var(--ease-out);
  text-decoration: none;
}
.btn:active { transform: scale(.97); }
.btn--primary { background: var(--accent); color: var(--mm-white); }
.btn--primary:hover { filter: brightness(1.08); }
.btn--ghost { background: transparent; color: inherit; box-shadow: inset 0 0 0 1.5px currentColor; }
.btn--ghost:hover { background: currentColor; }
.btn--ghost:hover span { color: var(--cream); }
.btn--on-color { background: var(--mm-white); color: var(--show, var(--accent)); }
.btn--on-color:hover { filter: brightness(.96); }

/* ============================================================
   HERO (landing) — variants gated by [data-hero]
   ============================================================ */
.hero { position: relative; overflow: hidden; }

/* Variant A: centred statement on cream, arch rising behind */
.hero--statement {
  text-align: center;
  padding-block: clamp(72px, 10vw, 140px) 0;
  min-height: clamp(560px, 78vh, 820px);
  display: flex; align-items: center; justify-content: center;
}
.hero--statement .hero__kicker { color: var(--accent); margin-bottom: 28px; }
.hero--statement .display {
  font-size: clamp(46px, 7.5vw, 108px);
  color: var(--accent);
  margin-inline: auto; max-width: 18ch;
  line-height: .98;
}
.hero--statement .lede { margin: 28px auto 0; text-align: center; }
.hero__sub {
  margin: 26px auto 0; max-width: 56ch; text-align: center;
  font-size: clamp(15px, 1.4vw, 18px); line-height: 1.5;
  color: color-mix(in srgb, var(--ink) 72%, transparent);
}
.show-hero__sub {
  margin: 22px 0 0; max-width: 46ch;
  font-size: clamp(15px, 1.3vw, 18px); line-height: 1.5;
  color: color-mix(in srgb, #fff 82%, transparent);
}
/* New Horizon arch — the brand's primary graphic symbol, rising behind the headline */
.hero__archbg {
  position: absolute; left: 50%; bottom: 0; transform: translateX(-50%);
  width: min(140vw, 1700px); aspect-ratio: 2/1; z-index: 0;
  border-radius: 999px 999px 0 0;
  background: var(--mm-peach);
  pointer-events: none;
  clip-path: inset(0 0 0 0);
}
@media (prefers-reduced-motion: no-preference) {
  .hero__archbg {
    animation: archRise 1100ms var(--ease-out) both;
  }
}
@keyframes archRise {
  from { clip-path: inset(100% 0 0 0); }
  to   { clip-path: inset(0 0 0 0); }
}
.hero--statement .wrap { position: relative; z-index: 1; }

/* Variant B: split — copy left, device collage right */
.hero--split { display: grid; grid-template-columns: 1.05fr .95fr; align-items: center; gap: 48px;
  padding-block: clamp(56px, 8vw, 112px); }
.hero--split .display { font-size: clamp(44px, 6vw, 92px); color: var(--ink); max-width: 13ch; }
.hero--split .hero__kicker { color: var(--accent); margin-bottom: 20px; }
.hero--split .lede { margin-top: 24px; }
.hero--split .hero__cta-row { margin-top: 34px; }
@media (max-width: 900px){ .hero--split { grid-template-columns: 1fr; } }

/* Variant C: full plum field */
.hero--field {
  background: var(--accent); color: var(--mm-white); text-align: center;
  padding-block: clamp(80px, 11vw, 168px) clamp(64px, 8vw, 120px);
}
.hero--field .display { font-size: clamp(46px, 8.5vw, 120px); color: var(--mm-white); margin-inline:auto; max-width: 15ch;}
.hero--field .hero__kicker { color: color-mix(in srgb, var(--mm-white) 78%, var(--accent)); margin-bottom: 26px; }
.hero--field .lede { margin: 26px auto 0; color: color-mix(in srgb, var(--mm-white) 88%, var(--accent)); }
.hero--field .hero__cta-row { margin-top: 36px; justify-content: center; }

.hero__cta-row { display: flex; gap: 14px; flex-wrap: wrap; }

/* device collage in split hero */
.collage { display: flex; gap: 18px; justify-content: center; align-items: flex-end; }
.collage .device { width: 30%; }
.collage .device:nth-child(2) { margin-bottom: 40px; }

/* ============================================================
   STAT BAND
   ============================================================ */
.statband {
  background: var(--band-bg, var(--accent)); color: var(--band-ink, var(--mm-white));
  position: relative;
}
.statband__wrap { padding-block: clamp(40px, 5vw, 72px); }
.statband__inner {
  display: flex; flex-wrap: wrap; gap: clamp(24px, 4vw, 64px);
  justify-content: space-between;
}
.statband__note {
  margin: clamp(20px, 2.4vw, 30px) 0 0; max-width: 64ch;
  font-size: clamp(14px, 1.4vw, 17px); line-height: 1.55;
  color: color-mix(in srgb, var(--band-ink, var(--mm-white)) 74%, transparent);
}
.stat { flex: 1 1 0; min-width: 0; }
.stat .statnum { font-size: clamp(40px, 6vw, 88px); display: block; }
/* Compact: 5+ stats stay on one row */
.statband--compact .statband__inner { flex-wrap: nowrap; gap: clamp(14px, 2.4vw, 44px); }
.statband--compact .stat { flex: 1 1 0; min-width: 0; }
.statband--compact .stat .statnum { font-size: clamp(30px, 3.8vw, 60px); }
@media (max-width: 720px) {
  .statband--compact .statband__inner { flex-wrap: wrap; }
  .statband--compact .stat { flex: 1 1 40%; }
}
/* Phones: 4-up stat bands collapse to a 2x2 grid so numbers + labels stop colliding */
@media (max-width: 600px) {
  .statband__inner { gap: clamp(26px, 7vw, 36px) 18px; }
  .statband__inner .stat,
  .statband--compact .statband__inner .stat { flex: 1 1 40%; min-width: 130px; }
  .stat .statnum { font-size: clamp(34px, 11vw, 48px); }
}
.stat__label {
  font-family: var(--font-sans); font-weight: 700; text-transform: uppercase;
  letter-spacing: .12em; font-size: 13px; margin-top: 14px;
  opacity: .9;
}
.stat__sub { font-size: 13px; opacity: .62; margin-top: 4px; font-weight: 500; letter-spacing: 0; text-transform: none; }

/* ============================================================
   SECTION HEADER
   ============================================================ */
.shead { display: flex; align-items: flex-end; justify-content: space-between; gap: 32px; margin-bottom: clamp(36px, 5vw, 64px); }
.shead__kicker { color: var(--accent); margin-bottom: 18px; }
.shead .display { font-size: clamp(34px, 5vw, 68px); }
.shead p { margin: 0; max-width: 42ch; color: color-mix(in srgb, var(--ink) 70%, transparent); }
@media (max-width:760px){ .shead { flex-direction: column; align-items: flex-start; } }

/* ============================================================
   SHOW GRID + DEVICE CARDS
   ============================================================ */
.showgrid { display: grid; gap: clamp(16px, 1.6vw, 24px); }
.showgrid[data-layout="uniform"] { grid-template-columns: repeat(4, 1fr); }
.showgrid[data-layout="editorial"] {
  display: block; column-count: 4; column-gap: clamp(16px, 1.6vw, 24px);
}
.showgrid[data-layout="editorial"] .showcard { break-inside: avoid; margin-bottom: clamp(16px,1.6vw,24px); width: 100%; }
.showgrid[data-layout="editorial"] .showcard:nth-child(3n) .showcard__art { aspect-ratio: 3/4; }
.showgrid[data-layout="editorial"] .showcard:nth-child(4n) .showcard__art { aspect-ratio: 4/5; }
@media (max-width: 1080px){ .showgrid[data-layout="editorial"] { column-count: 2; } }
@media (max-width: 560px){ .showgrid[data-layout="editorial"] { column-count: 1; } }
.showgrid[data-layout="rail"] {
  display: flex; gap: 20px; overflow-x: auto; scroll-snap-type: x mandatory;
  padding-bottom: 16px; margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter);
}
.showgrid[data-layout="rail"] .showcard { flex: 0 0 300px; scroll-snap-align: start; }
@media (max-width: 1080px){ .showgrid[data-layout="uniform"] { grid-template-columns: repeat(2,1fr); } }
@media (max-width: 560px){ .showgrid[data-layout="uniform"] { grid-template-columns: 1fr; } }

/* The card — real artwork forward, show-colour footer. */
.showcard {
  --show: var(--mm-plum);
  --show-ink: #fff;
  position: relative; cursor: pointer; border: none; padding: 0; text-align: left;
  background: var(--show); color: var(--show-ink);
  border-radius: 14px; overflow: hidden; font-family: inherit;
  display: flex; flex-direction: column;
  transition: transform .28s cubic-bezier(.32,.72,0,1), box-shadow .28s ease;
  isolation: isolate;
}
.showcard:hover { transform: translateY(-8px); box-shadow: 0 22px 50px color-mix(in srgb, var(--show) 38%, transparent); }
.showcard__art { position: relative; aspect-ratio: 1/1; overflow: hidden; background: color-mix(in srgb, var(--show) 30%, #000); }
.showcard__img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transition: transform .5s cubic-bezier(.32,.72,0,1); }
.showcard:hover .showcard__img { transform: scale(1.05); }
.showcard__badge { position: absolute; top: 14px; left: 14px; z-index: 2;
  font-family: var(--font-sans); font-weight: 700; font-size: 11px; letter-spacing: .12em;
  background: var(--show-ink); color: var(--show); padding: 5px 11px; border-radius: 999px; }
.showcard__meta { padding: 18px 20px 20px; display: flex; flex-direction: column; gap: 12px; }
.showcard__name { font-family: var(--font-sans); font-weight: 700; font-size: 18px; letter-spacing: .01em; line-height: 1.15; }
.showcard__stat { display: flex; align-items: baseline; gap: 8px;
  border-top: 1px solid color-mix(in srgb, var(--show-ink) 24%, transparent); padding-top: 13px; }
.showcard__stat b { font-family: var(--font-headline); font-size: 25px; font-weight: 700; letter-spacing: -.02em; }
.theme-oswald .showcard__stat b { font-family: var(--font-display); font-weight: 600; }
.showcard__stat span { font-size: 11px; text-transform: uppercase; letter-spacing: .1em; font-weight: 700; opacity: .8; }
.showcard__play {
  position: absolute; bottom: 14px; right: 14px; width: 42px; height: 42px; border-radius: 999px; z-index: 2;
  background: rgba(255,255,255,.92); color: #000; display: grid; place-items: center;
  transition: transform .2s ease, background .15s ease; box-shadow: 0 6px 18px rgba(0,0,0,.22);
}
.showcard:hover .showcard__play { transform: scale(1.08); }

/* ============================================================
   POD BITES — social cuts rail
   ============================================================ */
.bites { display: grid; grid-template-columns: repeat(4, 1fr); gap: clamp(14px, 1.4vw, 20px); }
@media (max-width: 1000px){ .bites { grid-template-columns: repeat(2,1fr); } }
@media (max-width: 540px){ .bites { grid-template-columns: 1fr; } }
.bites--rail { display: flex; overflow-x: auto; scroll-snap-type: x mandatory;
  margin-inline: calc(var(--gutter)*-1); padding: 4px var(--gutter) 18px; }
.bites--rail .bite { flex: 0 0 230px; scroll-snap-align: start; }
.bite { margin: 0; cursor: pointer; }
.bite__media { position: relative; aspect-ratio: 9/16; border-radius: 12px; overflow: hidden; background: var(--cream-2); }
.bite__media img { width: 100%; height: 100%; object-fit: cover; transition: transform .5s cubic-bezier(.32,.72,0,1); }
.bite:hover .bite__media img { transform: scale(1.05); }
.bite__play { position: absolute; inset: 0; margin: auto; width: 52px; height: 52px; border-radius: 999px;
  background: rgba(255,255,255,.9); color: #000; display: grid; place-items: center;
  box-shadow: 0 6px 20px rgba(0,0,0,.28); transition: transform .2s ease; }
.bite:hover .bite__play { transform: scale(1.1); }
.bite__dur { position: absolute; bottom: 10px; right: 10px; background: rgba(0,0,0,.7); color: #fff;
  font-size: 12px; font-weight: 700; padding: 3px 8px; border-radius: 6px; letter-spacing: .02em; }
.bite figcaption { display: flex; flex-direction: column; gap: 3px; padding-top: 12px; }
.bite__show { font-size: 11px; font-weight: 700; text-transform: uppercase; letter-spacing: .1em; color: var(--accent); }
.theme-light-bites .bite__show { color: var(--mm-lilac); }
.bite__title { font-size: 14px; font-weight: 600; line-height: 1.3; color: inherit;
  display: -webkit-box; -webkit-line-clamp: 2; -webkit-box-orient: vertical; overflow: hidden; }

/* ============================================================
   PRODUCTS
   ============================================================ */
.products { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; }
.prod {
  background: var(--mm-white); border: 1px solid color-mix(in srgb, var(--ink) 12%, transparent);
  padding: 26px 22px 22px; display: flex; flex-direction: column; gap: 12px; min-height: 200px;
  font-family: inherit; text-align: left; cursor: pointer;
  transition: transform 220ms var(--ease-out), border-color 220ms var(--ease-out);
  border-radius: 14px;
  position: relative; overflow: hidden;
}
.prod__icn { width: 36px; height: 36px; color: var(--accent); }
.prod h3 { font-family: var(--font-sans); text-transform: none; font-size: 18px; font-weight: 700; letter-spacing: 0; line-height: 1.2; margin: 0; }
.prod__tag { margin-top: auto; font-size: 12px; font-weight: 600; letter-spacing: .01em; color: color-mix(in srgb, var(--ink) 60%, transparent); line-height: 1.35; }
.prod--feat { background: var(--accent); color: var(--mm-white); border-color: var(--accent); grid-column: span 2; }
.prod--feat .prod__icn { color: var(--mm-white); }
.prod--feat .prod__tag { color: color-mix(in srgb, var(--mm-white) 80%, transparent); }

/* CTA: revealed on hover (desktop), always visible on touch */
.prod__cta {
  margin-top: 10px;
  display: inline-flex; align-items: center; gap: 6px;
  font-family: var(--font-sans); font-weight: 700;
  font-size: 12px; letter-spacing: .03em;
  color: var(--accent);
  opacity: 1;
  transition: opacity 200ms var(--ease-out), transform 200ms var(--ease-out);
}
.prod--feat .prod__cta { color: var(--mm-white); }

@media (hover: hover) and (pointer: fine) {
  .prod__cta { opacity: 0; transform: translateY(6px); }
  .prod:hover { transform: translateY(-4px); border-color: var(--ink); }
  .prod:hover .prod__cta { opacity: 1; transform: translateY(0); }
  .prod--feat:hover { border-color: var(--accent); filter: brightness(1.05); }
}
.prod:active { transform: translateY(-2px) scale(.98); }
.prod:focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; }

@media (max-width: 900px){ .products { grid-template-columns: repeat(2,1fr); } .prod--feat { grid-column: auto; } }
@media (max-width: 460px){ .products { grid-template-columns: 1fr; } }

/* ============================================================
   AUDIENCE (interactive)
   ============================================================ */
.aud { background: var(--aud-bg, var(--accent)); color: var(--aud-ink, #fff); }
.aud__lead {
  font-family: var(--font-sans); font-weight: 600;
  font-size: clamp(15px, 1.5vw, 19px); color: color-mix(in srgb, var(--aud-ink, #fff) 82%, transparent);
  margin: 0;
}
.aud__lead strong { font-family: var(--font-headline); font-weight: 600; font-size: 1.45em; color: var(--show-gold, var(--mm-peach)); }
.aud__tabs { display: inline-flex; gap: 8px; padding: 6px; border-radius: 999px;
  background: color-mix(in srgb, var(--aud-ink, #fff) 12%, transparent); margin: clamp(26px, 3vw, 38px) auto 0; }
.aud__tab {
  font-family: var(--font-sans); font-weight: 700; font-size: 14px; letter-spacing: .08em; text-transform: uppercase;
  padding: 11px 26px; border-radius: 999px; border: none; cursor: pointer;
  background: transparent; color: inherit; opacity: .7; transition: background .18s var(--ease-out), color .18s var(--ease-out), opacity .18s var(--ease-out);
}
.aud__tab[aria-selected="true"] { background: var(--aud-ink, #fff); color: var(--aud-bg, var(--accent)); opacity: 1; }
.aud__panel {
  margin-top: 40px; background: color-mix(in srgb, var(--aud-ink,#fff) 9%, transparent);
  border-radius: 18px; padding: clamp(28px, 4vw, 52px);
  display: grid; grid-template-columns: minmax(0, 240px) 1fr; gap: clamp(28px, 4vw, 56px); align-items: center;
}
@media (max-width: 760px){ .aud__panel { grid-template-columns: 1fr; } }
.aud__big { min-width: 0; }
.aud__big .statnum { font-size: clamp(54px, 8.5vw, 100px); line-height: 1.02; white-space: nowrap; display: block; }
.aud__big-label { font-weight: 700; text-transform: uppercase; letter-spacing: .12em; font-size: 14px; margin-top: 8px; opacity: .85; }
.bars { display: grid; grid-template-columns: 1fr 1fr; gap: 22px 40px; }
@media (max-width: 560px){ .bars { grid-template-columns: 1fr; } }
.bar__top { display: flex; justify-content: space-between; font-weight: 700; font-size: 14px; margin-bottom: 8px; }
.bar__track { height: 14px; border-radius: 999px; background: color-mix(in srgb, var(--aud-ink,#fff) 16%, transparent); overflow: hidden; }
.bar__fill { height: 100%; border-radius: 999px; background: var(--aud-ink, #fff);
  width: 0; transition: width 1s cubic-bezier(.32,.72,0,1); }
.aud__map { display: grid; gap: 12px; }
.maprow { display: grid; grid-template-columns: 130px 1fr 56px; gap: 14px; align-items: center; font-weight: 600; font-size: 14px; }

/* ============================================================
   HOSTS
   ============================================================ */
.hosts { display: grid; grid-template-columns: repeat(5, 1fr); gap: clamp(18px, 2vw, 30px); }
.hosts--six { grid-template-columns: repeat(3, 1fr); max-width: 1040px; margin-inline: auto; }
.hosts--three { grid-template-columns: repeat(3, 1fr); max-width: 760px; margin-inline: auto; }
.hosts--two { grid-template-columns: repeat(2, 1fr); max-width: 560px; margin-inline: auto; }
@media (max-width: 1024px){ .hosts { grid-template-columns: repeat(3,1fr); } }
@media (max-width: 600px){ .hosts, .hosts--six { grid-template-columns: repeat(2,1fr); } }
.host { display: flex; flex-direction: column; }
.host__photo {
  position: relative; aspect-ratio: 4 / 5; width: 100%;
  border-radius: 16px; overflow: hidden;
  background: var(--show-soft, var(--cream-2));
  display: grid; place-items: center;
}
.host__ph { font-family: var(--font-display); font-size: 56px; color: color-mix(in srgb, var(--show, var(--accent)) 82%, #000); opacity: .9; }
.host__tag {
  position: absolute; left: 10px; bottom: 10px; z-index: 2;
  font-family: var(--font-sans); font-weight: 700; font-size: 11px; letter-spacing: .08em; text-transform: uppercase;
  color: #fff; background: var(--show, var(--accent));
  padding: 5px 11px; border-radius: 999px; box-shadow: 0 2px 10px rgba(0,0,0,.18);
}
.host__img { transition: transform 600ms var(--ease-out); }
@media (hover: hover) and (pointer: fine) {
  .host:hover .host__img { transform: scale(1.05); }
}
.host__meta { padding: 16px 2px 0; }
.host__name { font-family: var(--font-sans); font-weight: 700; text-transform: uppercase; letter-spacing: .03em; font-size: clamp(15px,1.15vw,17px); line-height: 1.15; color: var(--ink); }
.host__role { font-size: 13px; font-weight: 600; margin-top: 6px; line-height: 1.35; color: var(--show, var(--accent)); }
.host__bio { margin: 10px 0 0; font-size: 13.5px; line-height: 1.5; color: color-mix(in srgb, var(--ink) 64%, transparent); }
.host__social {
  display: inline-flex; align-items: center; gap: 5px; margin-top: 12px;
  font-family: var(--font-sans); font-weight: 700; font-size: 13px; letter-spacing: .01em;
  color: var(--show, var(--accent));
}
/* Single-host shows (e.g. No Filter) — portrait + bio as a feature, not a lonely card */
.hosts--single { display: block; max-width: 860px; }
.hosts--single .host { flex-direction: row; align-items: center; gap: clamp(28px,4vw,60px); }
.hosts--single .host__photo { flex: 0 0 clamp(220px,26vw,300px); width: clamp(220px,26vw,300px); }
.hosts--single .host__meta { flex: 1; padding: 0; }
.hosts--single .host__name { font-size: clamp(22px,2.4vw,30px); }
.hosts--single .host__role { font-size: 15px; margin-top: 8px; }
.hosts--single .host__bio { font-size: clamp(15px,1.25vw,17px); max-width: 46ch; margin-top: 14px; line-height: 1.6; }
@media (max-width: 640px){
  .hosts--single .host { flex-direction: column; align-items: flex-start; gap: 18px; }
  .hosts--single .host__photo { width: 100%; flex-basis: auto; max-width: 320px; }
}

/* ============================================================
   OUT LOUD MOSAIC — show-specific mixed mosaic: artwork + clips + tour + stats
   ============================================================ */
.olm-wrap { display: flex; flex-direction: column; gap: 14px; }
.olm-row {
  display: flex; gap: 14px; flex-shrink: 0;
  width: max-content; will-change: transform;
}
.olm-row--a { animation: cmScrollA 110s linear infinite; }
.olm-row--b { animation: cmScrollB 130s linear infinite; }
@media (prefers-reduced-motion: reduce) { .olm-row--a, .olm-row--b { animation: none; } }

.olm-tile {
  height: clamp(190px, 22vw, 320px);
  border-radius: 14px;
  overflow: hidden;
  flex-shrink: 0;
  position: relative;
  background: #111;
}
.olm-tile img, .olm-tile video {
  width: 100%; height: 100%; object-fit: cover; display: block;
}
.olm-tile--art   { aspect-ratio: 1 / 1; }
.olm-tile--vid   { aspect-ratio: 9 / 16; }
.olm-tile--photo { aspect-ratio: 4 / 3; }
.olm-tile--feat {
  aspect-ratio: 1 / 1;
  padding: clamp(22px, 2.4vw, 30px);
  display: flex; flex-direction: column; justify-content: space-between; gap: 14px;
}
.olm-feat-eyebrow {
  font-family: var(--font-sans); font-weight: 700;
  font-size: 11px; letter-spacing: .18em; text-transform: uppercase;
}
.olm-feat-foot { display: flex; flex-direction: column; gap: 10px; }
.olm-feat-title {
  font-family: var(--font-headline); font-weight: 500;
  font-size: clamp(21px, 2.1vw, 31px); line-height: 1.12;
  letter-spacing: -.01em;
  max-width: 16ch;
}
.olm-src {
  font-family: var(--font-sans); font-weight: 600;
  font-size: 10.5px; letter-spacing: .01em; line-height: 1.3;
  color: currentColor; opacity: .58;
}
.olm-tile--stat {
  aspect-ratio: 1 / 1;
  padding: clamp(22px, 2.4vw, 30px);
  display: flex; flex-direction: column; justify-content: center; align-items: flex-start; gap: 8px;
}
.olm-stat-num {
  font-family: var(--font-headline); font-weight: 600;
  font-size: clamp(40px, 4.6vw, 58px);
  line-height: .9; letter-spacing: -.025em;
  color: currentColor;
}
.olm-stat-sub {
  font-family: var(--font-sans); font-weight: 600;
  font-size: clamp(12px, 1vw, 14.5px);
  line-height: 1.35;
  max-width: 16ch; align-self: flex-start; text-align: left;
}
.olm-tile__dur {
  position: absolute; bottom: 10px; right: 10px;
  background: rgba(0,0,0,.65); color: #fff;
  font-family: var(--font-sans); font-size: 11px; font-weight: 700;
  padding: 3px 8px; border-radius: 4px;
  letter-spacing: .02em;
}
.olm-tile__cap {
  position: absolute; top: 12px; left: 12px;
  background: var(--mm-plum); color: #fff;
  font-family: var(--font-sans); font-weight: 700;
  font-size: 10px; letter-spacing: .16em; text-transform: uppercase;
  padding: 5px 10px; border-radius: 999px;
}

/* ============================================================
   SHOW COVER — layered editorial composition (artwork + live clip + on-air)
   ============================================================ */
/* Show hero split grid — copy + cover art. Stacks on mobile so the art stops bleeding off-screen. */
.show-hero__grid {
  display: grid; grid-template-columns: 1.05fr .95fr;
  gap: clamp(32px, 5vw, 72px); align-items: center;
  padding-block: clamp(40px, 6vw, 84px);
}
@media (max-width: 820px) {
  .show-hero__grid { grid-template-columns: 1fr; gap: clamp(28px, 7vw, 40px); }
}
.show-cover {
  width: min(420px, 86vw);
  position: relative;
}
.show-cover__stage {
  position: relative;
  width: 100%;
  aspect-ratio: 1 / 1;
}
.show-cover__art {
  position: absolute;
  left: 0; top: 0;
  width: 78%; aspect-ratio: 1 / 1;
  border-radius: 18px;
  overflow: hidden;
  transform: rotate(-3deg);
  box-shadow:
    0 30px 70px -20px rgba(0,0,0,.55),
    0 10px 30px -10px rgba(0,0,0,.4);
  transition: transform 480ms var(--ease-out);
  will-change: transform;
}
.show-cover__art img {
  width: 100%; height: 100%; object-fit: cover; display: block;
}
.show-cover__live {
  position: absolute; top: 14px; left: 14px; z-index: 2;
  display: inline-flex; align-items: center; gap: 8px;
  background: rgba(0,0,0,.55);
  -webkit-backdrop-filter: blur(8px); backdrop-filter: blur(8px);
  color: #fff; padding: 6px 12px 6px 10px; border-radius: 999px;
  font-family: var(--font-sans); font-weight: 700;
  font-size: 10.5px; letter-spacing: .16em; text-transform: uppercase;
}
.show-cover__pulse {
  width: 8px; height: 8px; border-radius: 999px;
  background: var(--mm-peach);
  box-shadow: 0 0 0 0 color-mix(in srgb, var(--mm-peach) 70%, transparent);
  flex: 0 0 auto;
}
.show-cover__clip {
  position: absolute;
  right: -2%; bottom: 0;
  width: 42%; aspect-ratio: 9 / 16;
  border-radius: 16px;
  overflow: hidden;
  transform: rotate(5deg);
  box-shadow:
    0 22px 50px -16px rgba(0,0,0,.62),
    0 6px 16px -8px rgba(0,0,0,.5);
  background: #0d0d0d;
  z-index: 2;
  transition: transform 480ms var(--ease-out), box-shadow 480ms var(--ease-out);
  will-change: transform;
}
.show-cover__clip video {
  width: 100%; height: 100%; object-fit: cover; display: block;
}
.show-cover__clip-dur {
  position: absolute; bottom: 8px; right: 8px;
  background: rgba(0,0,0,.62);
  color: #fff; font-size: 10px; font-weight: 700;
  padding: 3px 7px; border-radius: 4px;
  letter-spacing: .02em;
}
.show-cover__strip {
  margin-top: 28px;
  display: flex; flex-direction: column; gap: 6px;
  max-width: 86%;
}
.show-cover__strip-label {
  font-family: var(--font-sans); font-weight: 700;
  font-size: 10.5px; letter-spacing: .18em; text-transform: uppercase;
  color: color-mix(in srgb, #fff 65%, transparent);
}
.show-cover__strip-title {
  font-family: var(--font-headline); font-weight: 500;
  font-size: clamp(16px, 1.6vw, 21px); line-height: 1.3;
  color: #fff;
}

@keyframes cover-breathe {
  0%, 100% { transform: rotate(-3deg) translateY(0); }
  50%      { transform: rotate(-2.4deg) translateY(-5px); }
}
@keyframes cover-pulse {
  0%   { box-shadow: 0 0 0 0 color-mix(in srgb, var(--mm-peach) 60%, transparent); }
  70%  { box-shadow: 0 0 0 12px color-mix(in srgb, var(--mm-peach) 0%, transparent); }
  100% { box-shadow: 0 0 0 0 color-mix(in srgb, var(--mm-peach) 0%, transparent); }
}
@media (prefers-reduced-motion: no-preference) {
  .show-cover__art  { animation: cover-breathe 7s var(--ease-in-out) infinite; }
  .show-cover__pulse { animation: cover-pulse 1.8s ease-out infinite; }
}
@media (hover: hover) and (pointer: fine) {
  .show-cover:hover .show-cover__art  { transform: rotate(-1.6deg) translateY(-6px); animation-play-state: paused; }
  .show-cover:hover .show-cover__clip { transform: rotate(3deg) translateY(-6px); }
}

/* Back link in show hero */
.show-back {
  display: inline-flex; align-items: center; gap: 8px;
  background: transparent; border: none; color: inherit; cursor: pointer;
  font-family: var(--font-sans); font-weight: 600; font-size: 13px;
  letter-spacing: .04em; padding: 8px 0; opacity: .82;
  transition: opacity 180ms var(--ease-out), gap 220ms var(--ease-out);
}
@media (hover: hover) and (pointer: fine) {
  .show-back:hover { opacity: 1; gap: 12px; }
}
.show-back:active { transform: scale(.98); }

/* ============================================================
   FORMATS (show page)
   ============================================================ */
.formats__intro {
  max-width: 60ch;
  margin: 0 0 clamp(28px, 3vw, 40px);
  font-size: clamp(16px, 1.4vw, 19px); line-height: 1.5;
  color: color-mix(in srgb, var(--ink) 70%, transparent);
}
.formats { display: grid; grid-template-columns: repeat(3,1fr); gap: 16px; }
@media (max-width: 820px){ .formats { grid-template-columns: 1fr; } }
.format { border-radius: 12px; }

/* ============================================================
   SHOW HERO PLATFORMS — Listen on Apple / Spotify / YouTube / Mamamia
   ============================================================ */
.show-platforms {
  display: flex; flex-wrap: wrap; align-items: center; gap: 10px;
  margin-top: clamp(24px, 3vw, 36px);
}
.show-platforms__label {
  font-family: var(--font-sans); font-weight: 700;
  font-size: 11px; letter-spacing: .14em; text-transform: uppercase;
  color: color-mix(in srgb, #fff 70%, transparent);
  margin-right: 4px;
}
.show-platforms__link {
  display: inline-flex; align-items: center; gap: 6px;
  padding: 8px 14px; border-radius: 999px;
  background: color-mix(in srgb, #fff 12%, transparent);
  color: #fff; text-decoration: none;
  font-family: var(--font-sans); font-weight: 600; font-size: 13px;
  transition: background 200ms var(--ease-out), transform 160ms var(--ease-out);
}
@media (hover: hover) and (pointer: fine) {
  .show-platforms__link:hover { background: color-mix(in srgb, #fff 22%, transparent); }
}
.show-platforms__link:active { transform: scale(.97); }
.format { border: 1px solid color-mix(in srgb, var(--ink) 14%, transparent); padding: 28px; display: flex; flex-direction: column; gap: 12px; }
.format__n { font-family: var(--font-display); font-size: 15px; font-weight: 600; color: var(--show, var(--accent)); letter-spacing: .1em; }
.format h4 { font-family: var(--font-sans); text-transform: none; font-size: 19px; font-weight: 700; display: flex; align-items: center; flex-wrap: wrap; gap: 10px; }
.format__badge {
  font-family: var(--font-sans); font-weight: 700; font-size: 10.5px;
  letter-spacing: .1em; text-transform: uppercase;
  padding: 4px 10px; border-radius: 999px;
  background: color-mix(in srgb, var(--show, var(--accent)) 14%, transparent);
  color: var(--show, var(--accent));
  white-space: nowrap;
}
.format p { margin: 0; font-size: 14.5px; color: color-mix(in srgb, var(--ink) 66%, transparent); }

/* ============================================================
   ENQUIRE FORM
   ============================================================ */
.enquire { background: var(--mm-black); color: var(--mm-white); }

/* ============================================================
   TRUST BAND — why she converts
   ============================================================ */
.trust {
  background: var(--show-deep, var(--mm-plum)); color: #fff;
  padding-block: clamp(64px, 8vw, 112px);
}
.trust__kicker { color: var(--show-gold, var(--mm-peach)); margin-bottom: 14px; }
.trust__title {
  color: #fff;
  font-size: clamp(30px, 4.5vw, 60px);
  max-width: 24ch; margin: 0 0 clamp(40px, 5vw, 64px);
  line-height: 1.05;
}
.trust__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(28px, 4vw, 64px);
  align-items: start;
}
@media (max-width: 820px) { .trust__grid { grid-template-columns: 1fr; gap: 32px; } }
.trust__stat { display: flex; flex-direction: column; gap: 16px; }
.trust__stat .statnum {
  font-family: var(--font-headline);
  font-size: clamp(64px, 8vw, 120px);
  line-height: .85; letter-spacing: -.02em;
  color: var(--show-gold, var(--mm-peach));
}
.trust__body {
  margin: 0; font-size: clamp(16px, 1.5vw, 19px); line-height: 1.45;
  max-width: 28ch;
  color: color-mix(in srgb, #fff 92%, transparent);
}

/* ============================================================
   SOURCES — small italic citation lines under stat sections
   ============================================================ */
.sources {
  margin-top: clamp(36px, 4vw, 56px);
  font-size: 12px; line-height: 1.5; font-style: italic;
  opacity: .65; max-width: 76ch;
}
.sources--audience { color: color-mix(in srgb, var(--ink) 60%, transparent); margin-top: 32px; }
.enquire__grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(36px, 6vw, 88px); align-items: start; }
@media (max-width: 820px){ .enquire__grid { grid-template-columns: 1fr; } }
.enquire .display { font-size: clamp(36px, 5vw, 72px); color: var(--mm-white); }
.field { display: flex; flex-direction: column; gap: 8px; margin-bottom: 18px; }
.field label { font-size: 13px; font-weight: 700; text-transform: uppercase; letter-spacing: .1em; opacity: .7; }
.field input, .field select, .field textarea {
  font-family: var(--font-sans); font-size: 16px; color: var(--mm-white);
  background: color-mix(in srgb, #fff 12%, transparent); border: 1px solid color-mix(in srgb,#fff 28%, transparent);
  border-radius: 10px; padding: 14px 16px; outline: none;
  transition: border-color 160ms var(--ease-out), background 160ms var(--ease-out), box-shadow 160ms var(--ease-out);
}
.field input::placeholder, .field textarea::placeholder { color: color-mix(in srgb,#fff 40%, transparent); }
.field input:focus, .field select:focus, .field textarea:focus {
  border-color: var(--mm-peach); background: color-mix(in srgb,#fff 11%, transparent);
  box-shadow: 0 0 0 3px color-mix(in srgb, var(--mm-peach) 30%, transparent);
}
.field select option { color: #000; }
.formrow { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
@media (max-width: 480px){ .formrow { grid-template-columns: 1fr; } }
.enquire__ok { padding: 40px 0; }
.enquire__ok .statnum { font-size: clamp(40px, 6vw, 76px); color: var(--mm-white); }

/* ============================================================
   FOOTER
   ============================================================ */
.foot { background: var(--cream-2); color: var(--ink); padding-block: clamp(48px, 6vw, 80px) 40px; }
.foot__top { display: flex; justify-content: space-between; gap: 40px; flex-wrap: wrap; align-items: flex-start; }
.foot__brand img { height: 30px; }
.foot__cols { display: flex; gap: clamp(40px, 7vw, 96px); flex-wrap: wrap; }
.foot__col h5 { font-family: var(--font-sans); text-transform: uppercase; font-size: 12px; letter-spacing: .14em; opacity: .55; margin: 0 0 14px; font-weight: 700;}
.foot__col a { display: block; color: inherit; text-decoration: none; font-weight: 600; font-size: 15px; padding: 5px 0; opacity: .85; cursor: pointer; }
.foot__col a:hover { opacity: 1; }
.foot__legal { margin-top: clamp(40px, 6vw, 72px); padding-top: 24px; border-top: 1px solid color-mix(in srgb, var(--ink) 14%, transparent);
  display: flex; justify-content: space-between; gap: 20px; flex-wrap: wrap; font-size: 13px; opacity: .6; }

/* ============================================================
   Reveal-on-scroll
   ============================================================ */
@media (prefers-reduced-motion: no-preference) {
  .reveal { opacity: 0; transform: translateY(18px); transition: opacity .45s var(--ease-out), transform .45s var(--ease-out); }
  .reveal.in { opacity: 1; transform: none; }
}

/* ============================================================
   VIDEO WALL — ambient, glanceable "we make a lot of video"
   ============================================================ */
.videowall { display: flex; flex-direction: column; gap: clamp(12px,1.4vw,18px); overflow: hidden;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 6%, #000 94%, transparent);
  mask-image: linear-gradient(90deg, transparent, #000 6%, #000 94%, transparent); }
.vw-row { display: flex; gap: clamp(12px,1.4vw,18px); width: max-content; will-change: transform; }
.vw-row--a { animation: vwScrollA 64s linear infinite; }
.vw-row--b { animation: vwScrollB 78s linear infinite; }
.vw:hover .vw-row { animation-play-state: paused; }
@keyframes vwScrollA { from { transform: translateX(0); } to { transform: translateX(-50%); } }
@keyframes vwScrollB { from { transform: translateX(-50%); } to { transform: translateX(0); } }
.vw-tile { flex: 0 0 auto; width: clamp(120px, 12vw, 168px); aspect-ratio: 9/16; border-radius: 14px;
  overflow: hidden; background: color-mix(in srgb, #fff 12%, transparent); position: relative; }
.vw-tile img, .vw-tile video { width: 100%; height: 100%; object-fit: cover; display: block; }
.vw-tile--wide { width: clamp(220px, 22vw, 300px); aspect-ratio: 16/9; }
.vw-tile__dur { position: absolute; bottom: 8px; right: 8px; background: rgba(0,0,0,.62); color: #fff;
  font-size: 11px; font-weight: 700; padding: 2px 7px; border-radius: 6px; }
@media (prefers-reduced-motion: reduce) { .vw-row--a, .vw-row--b { animation: none; } }

/* ============================================================
   EPISODE TICKER — latest titles, scrolling
   ============================================================ */
.ticker { background: var(--mm-plum); color: #fff; overflow: hidden; display: flex; align-items: stretch; }
.ticker__label { flex: 0 0 auto; display: flex; align-items: center; padding: 0 20px;
  font-family: var(--font-sans); font-weight: 700; font-size: 12px; text-transform: uppercase; letter-spacing: .14em;
  background: color-mix(in srgb, var(--mm-plum) 70%, #000); }
.ticker__win { overflow: hidden; flex: 1; }
.ticker__track { display: inline-flex; gap: 44px; white-space: nowrap; padding: 14px 22px; animation: tick 48s linear infinite; }
@keyframes tick { from { transform: translateX(0); } to { transform: translateX(-50%); } }
.ticker:hover .ticker__track { animation-play-state: paused; }
@media (prefers-reduced-motion: reduce) { .ticker__track { animation: none; } }
.ticker__item { display: inline-flex; align-items: center; gap: 12px; font-weight: 600; font-size: 14.5px; }
.ticker__item em { font-style: normal; color: var(--mm-lilac); font-weight: 700; text-transform: uppercase; letter-spacing: .08em; font-size: 11px; }

/* host photo */
.host__img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; display: block; }

/* visually-hidden but readable by AT + crawlers */
.vh { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0; }

/* ============================================================
   CONTENT MOSAIC — mixed-media "show don't tell" wall
   ============================================================ */
.cm-wrap {
  display: flex;
  flex-direction: column;
  gap: clamp(10px, 1.2vw, 14px);
  overflow: hidden;
  padding-block: clamp(28px, 4vw, 44px);
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 5%, #000 95%, transparent);
  mask-image: linear-gradient(90deg, transparent, #000 5%, #000 95%, transparent);
}
.cm-row {
  display: flex;
  gap: clamp(10px, 1.2vw, 14px);
  width: max-content;
  will-change: transform;
}
.cm-row--a { animation: cmScrollA 96s linear infinite; }
.cm-row--b { animation: cmScrollB 120s linear infinite; }
@keyframes cmScrollA { from { transform: translateX(0); } to { transform: translateX(-33.3333%); } }
@keyframes cmScrollB { from { transform: translateX(-33.3333%); } to { transform: translateX(0); } }
.cm:hover .cm-row { animation-play-state: paused; }
@media (prefers-reduced-motion: reduce) { .cm-row--a, .cm-row--b { animation: none; } }

.cm-tile {
  flex: 0 0 auto;
  border-radius: 12px;
  overflow: hidden;
  position: relative;
  height: clamp(160px, 18vw, 240px); /* shared row height — width comes from aspect-ratio */
}
.cm-tile--vid {
  aspect-ratio: 9/16;
  background: var(--cream-2);
}
.cm-tile--show {
  aspect-ratio: 1/1;
  background: var(--show, var(--mm-plum));
}
.cm-tile--stat {
  aspect-ratio: 1/1;
  background: color-mix(in srgb, var(--mm-plum) 55%, #000);
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 6px;
  padding: 14px;
  text-align: center;
  color: #fff;
}
.cm-tile img { width: 100%; height: 100%; object-fit: cover; display: block; }
.cm-show-name {
  position: absolute;
  bottom: 0; left: 0; right: 0;
  padding: 5px 8px 7px;
  background: linear-gradient(transparent, rgba(0,0,0,.52));
  color: #fff;
  font-size: 10px;
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: .07em;
  line-height: 1.2;
}
.cm-stat-num {
  font-family: var(--font-headline);
  font-size: clamp(24px, 3vw, 40px);
  font-weight: 700;
  letter-spacing: -.02em;
  line-height: .9;
}
.cm-stat-sub {
  font-size: 9px;
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: .1em;
  opacity: .8;
  text-align: center;
  line-height: 1.3;
}
.cm-dur {
  position: absolute;
  bottom: 7px; right: 7px;
  background: rgba(0,0,0,.65);
  color: #fff;
  font-size: 10px;
  font-weight: 700;
  padding: 2px 6px;
  border-radius: 5px;
}

/* machine-readable facts table (kept visible-on-demand, styled minimally) */
.factstable { width: 100%; border-collapse: collapse; font-size: 14px; }
.factstable caption { text-align: left; font-weight: 700; margin-bottom: 12px; }
.factstable th, .factstable td { text-align: left; padding: 10px 14px; border-bottom: 1px solid color-mix(in srgb, var(--ink) 12%, transparent); }
.factstable th[scope="row"] { font-weight: 600; }

/* ============================================================
   SHOW PHONE CARDS (SPC) — the card IS the phone
   ============================================================ */
.spc-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: clamp(14px, 1.5vw, 22px);
}
@media (max-width: 760px) { .spc-grid { grid-template-columns: repeat(2, 1fr); } }

.spc {
  --show: var(--mm-plum);
  --show-ink: #fff;
  display: flex;
  flex-direction: column;
  border: 6px solid var(--show);
  border-radius: 28px;
  overflow: hidden;
  background: var(--show);
  cursor: pointer;
  padding: 0;
  font-family: inherit;
  text-align: left;
  transition: transform .28s cubic-bezier(.32,.72,0,1), box-shadow .28s ease;
  isolation: isolate;
  position: relative;
}
.spc:hover {
  transform: translateY(-10px);
  box-shadow: 0 24px 52px color-mix(in srgb, var(--show) 45%, transparent);
}
.spc__top {
  background: var(--show);
  padding: 12px 16px 10px;
  display: flex;
  justify-content: center;
}
.spc__notch {
  width: 38px; height: 5px;
  background: rgba(0,0,0,.22);
  border-radius: 999px;
}
.spc__screen {
  position: relative;
  aspect-ratio: 1/1;
  overflow: hidden;
  background: var(--show);
  flex-shrink: 0;
}
.spc__art {
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}
.spc__artfb {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  font-family: var(--font-display);
  font-size: clamp(16px, 2vw, 24px);
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: .04em;
  color: var(--show-ink);
  padding: 16px;
  text-align: center;
  line-height: 1.1;
}
.spc__player {
  position: absolute;
  bottom: 0; left: 0; right: 0;
  padding: 8px 12px 10px;
  background: linear-gradient(transparent, rgba(0,0,0,.55));
  display: flex;
  align-items: center;
  gap: 8px;
}
.spc__prog {
  flex: 1; height: 3px;
  background: rgba(255,255,255,.3);
  border-radius: 999px;
  overflow: hidden;
}
.spc__fill {
  width: 38%; height: 100%;
  background: #fff;
  border-radius: 999px;
}
.spc__play {
  width: 28px; height: 28px;
  border-radius: 999px;
  background: rgba(255,255,255,.92);
  color: #000;
  display: grid;
  place-items: center;
  flex-shrink: 0;
}
.spc__foot {
  background: var(--show);
  color: var(--show-ink);
  padding: 12px 16px 18px;
}
.spc__name {
  font-family: var(--font-sans);
  font-weight: 700;
  font-size: clamp(12px, 1.1vw, 15px);
  line-height: 1.2;
}
.spc__dl {
  display: flex;
  align-items: baseline;
  gap: 5px;
  margin-top: 5px;
}
.spc__dl b {
  font-family: var(--font-headline);
  font-size: clamp(18px, 2vw, 26px);
  font-weight: 700;
  letter-spacing: -.02em;
}
.spc__dl span {
  font-size: 10px;
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: .08em;
  opacity: .82;
}
.spc__badge {
  position: absolute;
  top: 14px; right: 14px;
  z-index: 4;
  font-family: var(--font-sans);
  font-weight: 700;
  font-size: 10px;
  letter-spacing: .12em;
  background: var(--show-ink);
  color: var(--show);
  padding: 4px 10px;
  border-radius: 999px;
}

/* ============================================================
   HERO MOSAIC — animated 3-col content for split hero
   ============================================================ */
.hero--mosaic {
  overflow: hidden;
  background: var(--cream);
  padding-block: 0;
}
.hero--mosaic__inner {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(32px, 5vw, 64px);
  align-items: center;
  min-height: clamp(500px, 62vw, 740px);
}
.hero--mosaic__copy {
  padding-block: clamp(64px, 8vw, 100px);
}
.hero--mosaic__copy .hero__kicker {
  color: var(--accent);
  margin-bottom: 24px;
}
.hero--mosaic__copy .display {
  font-size: clamp(36px, 5.5vw, 82px);
}
.hero--mosaic__copy .hero__cta-row { margin-top: 32px; }
.hero--mosaic__visual {
  height: clamp(500px, 62vw, 740px);
  overflow: hidden;
  position: relative;
}
@media (max-width: 860px) {
  .hero--mosaic__inner { grid-template-columns: 1fr; }
  .hero--mosaic__visual { display: none; }
}

.hmosaic {
  display: grid;
  grid-template-columns: 1fr 1fr 1fr;
  gap: 10px;
  height: 100%;
  -webkit-mask-image: linear-gradient(transparent 0%, #000 10%, #000 90%, transparent 100%);
  mask-image: linear-gradient(transparent 0%, #000 10%, #000 90%, transparent 100%);
}
.hm-col {
  display: flex;
  flex-direction: column;
  gap: 10px;
}
.hm-col--1 { animation: hm-up 26s linear infinite; }
.hm-col--2 { animation: hm-down 32s linear infinite; margin-top: -60px; }
.hm-col--3 { animation: hm-up 22s linear infinite; margin-top: -30px; }
@keyframes hm-up { from { transform: translateY(0); } to { transform: translateY(-50%); } }
@keyframes hm-down { from { transform: translateY(-50%); } to { transform: translateY(0); } }
@media (prefers-reduced-motion: reduce) {
  .hm-col--1, .hm-col--2, .hm-col--3 { animation: none; }
}
.hm-tile {
  border-radius: 10px;
  overflow: hidden;
  flex-shrink: 0;
  position: relative;
  background: var(--cream-2);
}
.hm-tile--show { aspect-ratio: 1/1; background: var(--show, var(--mm-plum)); }
.hm-tile--vid  { aspect-ratio: 9/16; background: #111; }
.hm-tile img   { width: 100%; height: 100%; object-fit: cover; display: block; }
.hm-label {
  position: absolute;
  bottom: 0; left: 0; right: 0;
  padding: 5px 8px 7px;
  background: linear-gradient(transparent, rgba(0,0,0,.52));
  color: #fff;
  font-size: 10px;
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: .07em;
}

/* ============================================================
   AUDIENCE TILES — 4 rounded tiles on cream
   ============================================================ */
.aud-tiles {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: clamp(14px, 1.6vw, 22px);
}
@media (max-width: 900px) { .aud-tiles { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 520px) { .aud-tiles { grid-template-columns: 1fr; } }

.aud-stat {
  padding: clamp(28px, 3vw, 40px);
  display: flex;
  flex-direction: column;
  gap: 8px;
  min-height: clamp(220px, 22vw, 300px);
  border-radius: 18px;
}
.aud-stat__num {
  font-family: var(--font-headline);
  font-size: clamp(52px, 8vw, 112px);
  font-weight: 700;
  letter-spacing: -.03em;
  line-height: .85;
}
.aud-stat__label {
  font-family: var(--font-sans);
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: .12em;
  font-size: 11px;
}
.aud-stat__note {
  margin: 0;
  margin-top: auto;
  font-size: clamp(13px, 1.3vw, 15px);
  line-height: 1.55;
  opacity: .82;
  max-width: 22ch;
}

/* ============================================================
   SHOW SQUARE CARDS (SSC) — 3 design options
   artwork  → pure image at rest, name + stat slide up on hover
   feature  → artwork + colour footer with name & tagline,
              downloads revealed on hover
   editorial → bold short name over artwork,
              full colour overlay on hover
   ============================================================ */
.ssc-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: clamp(12px, 1.4vw, 20px);
}
@media (max-width: 900px) { .ssc-grid { grid-template-columns: repeat(2, 1fr); } }

/* ── Base ── */
.ssc {
  --show: var(--mm-plum);
  --show-ink: #fff;
  position: relative;
  display: block;
  cursor: pointer;
  border: none;
  padding: 0;
  text-align: left;
  background: var(--show);
  overflow: hidden;
  border-radius: 18px;
  font-family: inherit;
  transform-origin: 50% 100%;
  transition: transform 260ms var(--ease-out), box-shadow 260ms var(--ease-out);
  isolation: isolate;
}
@media (hover: hover) and (pointer: fine) {
  .ssc:hover {
    transform: translateY(-5px);
    box-shadow: 0 18px 44px color-mix(in srgb, var(--show) 38%, transparent);
    z-index: 2;
  }
}
.ssc:active { transform: translateY(-2px) scale(.99); }

.ssc__art { display: block; aspect-ratio: 1/1; overflow: hidden; background: var(--show); }
.ssc__art img {
  width: 100%; height: 100%; object-fit: cover; display: block;
  transition: transform .5s cubic-bezier(.32,.72,0,1);
}
.ssc:hover .ssc__art img { transform: scale(1.05); }

.ssc__badge {
  position: absolute; top: 12px; left: 12px; z-index: 10;
  font-family: var(--font-sans); font-weight: 700; font-size: 10px;
  letter-spacing: .12em; text-transform: uppercase;
  background: #fff; color: var(--show); padding: 4px 10px; border-radius: 999px;
}

/* ── horizon: pure artwork at rest; peach New Horizon overlay rises on hover to cover the card with show name + short description ── */
.ssc--horizon { background: var(--cream); }
.ssc--horizon .ssc__horizon {
  position: absolute; left: 0; right: 0; bottom: 0;
  height: 0;
  background: var(--mm-peach);
  pointer-events: none;
  overflow: visible;
  transition: height 420ms var(--ease-out);
}
.ssc--horizon .ssc__horizon::before {
  content: '';
  position: absolute; left: 50%; bottom: 100%;
  transform: translateX(-50%);
  width: 150%; aspect-ratio: 5 / 1;
  background: var(--mm-peach);
  border-radius: 999px 999px 0 0;
  opacity: 0;
  transition: opacity 220ms var(--ease-out);
}
.ssc--horizon .ssc__horizon-content {
  position: absolute; left: 0; right: 0; top: 50%;
  transform: translateY(-50%);
  padding: 0 22px;
  display: flex; flex-direction: column; align-items: center; gap: 14px;
  text-align: center;
  opacity: 0;
  transition: opacity 240ms var(--ease-out) 120ms;
}
.ssc--horizon .ssc__horizon-name {
  font-family: var(--font-display); font-weight: 600;
  font-size: clamp(20px, 2vw, 30px);
  text-transform: uppercase; letter-spacing: .02em;
  color: var(--ink); line-height: 1;
  max-width: 14ch;
}
.ssc--horizon .ssc__horizon-desc {
  margin: 0; max-width: 22ch;
  font-family: var(--font-sans); font-weight: 500;
  font-size: clamp(13px, 1.1vw, 15px); line-height: 1.4;
  color: var(--mm-plum);
}
@media (hover: hover) and (pointer: fine) {
  .ssc--horizon:hover .ssc__horizon { height: 100%; }
  .ssc--horizon:hover .ssc__horizon::before { opacity: 1; }
  .ssc--horizon:hover .ssc__horizon-content { opacity: 1; }
}

/* ── artwork: pure image → colour panel slides up on hover ── */
.ssc--artwork .ssc__panel {
  position: absolute; bottom: 0; left: 0; right: 0;
  background: var(--show); color: var(--show-ink);
  padding: 16px 16px 22px;
  transform: translateY(100%);
  transition: transform 220ms var(--ease-out);
  display: flex; flex-direction: column; gap: 4px;
}
@media (hover: hover) and (pointer: fine) {
  .ssc--artwork:hover .ssc__panel { transform: translateY(0); }
}
.ssc--artwork .ssc__panel-name {
  font-family: var(--font-display); font-weight: 600;
  font-size: clamp(11px, 1.1vw, 14px); text-transform: uppercase;
  letter-spacing: .08em; line-height: 1.1; display: block;
}
.ssc--artwork .ssc__panel-stat { display: flex; align-items: baseline; gap: 6px; margin-top: 2px; }
.ssc--artwork .ssc__panel-stat b {
  font-family: var(--font-display); font-size: clamp(28px, 3vw, 40px);
  font-weight: 600; line-height: .85;
}
.ssc--artwork .ssc__panel-stat span {
  font-size: 10px; font-weight: 700; text-transform: uppercase;
  letter-spacing: .09em; opacity: .8;
}

/* ── feature: name + tagline always; downloads fade in on hover ── */
.ssc--feature { display: flex; flex-direction: column; }
.ssc--feature .ssc__foot {
  background: var(--show); color: var(--show-ink);
  padding: 12px 14px 16px;
  display: flex; flex-direction: column; gap: 2px;
}
.ssc--feature .ssc__foot-name {
  font-family: var(--font-display); font-weight: 600;
  font-size: clamp(11px, 1.15vw, 15px); text-transform: uppercase;
  letter-spacing: .07em; line-height: 1.1; display: block;
}
.ssc--feature .ssc__foot-tag {
  display: block; font-size: clamp(10px, .9vw, 12px);
  font-style: italic; opacity: .78; line-height: 1.3; margin-top: 3px;
}
.ssc--feature .ssc__foot-dl {
  display: flex; align-items: baseline; gap: 5px;
  padding-top: 8px; margin-top: 5px;
  border-top: 1px solid color-mix(in srgb, var(--show-ink) 18%, transparent);
  opacity: 0; transform: translateY(6px);
  transition: opacity .2s ease, transform .22s ease;
}
.ssc--feature:hover .ssc__foot-dl { opacity: 1; transform: translateY(0); }
.ssc--feature .ssc__foot-dl b {
  font-family: var(--font-display); font-size: clamp(20px, 2.2vw, 28px);
  font-weight: 600; line-height: .85;
}
.ssc--feature .ssc__foot-dl span {
  font-size: 10px; font-weight: 700; text-transform: uppercase;
  letter-spacing: .09em; opacity: .8;
}

/* ── editorial: bold short name over art; full colour overlay on hover ── */
.ssc--editorial .ssc__ed-label {
  position: absolute; bottom: 14px; left: 14px; right: 14px; z-index: 2;
  font-family: var(--font-display); font-weight: 600;
  font-size: clamp(16px, 2vw, 28px); text-transform: uppercase;
  letter-spacing: .03em; line-height: 1; color: #fff;
  text-shadow: 0 2px 20px rgba(0,0,0,.7);
  transition: opacity .2s ease; pointer-events: none;
  display: block;
}
.ssc--editorial:hover .ssc__ed-label { opacity: 0; }
.ssc--editorial .ssc__ed-overlay {
  position: absolute; inset: 0; z-index: 3;
  background: var(--show); color: var(--show-ink);
  display: flex; flex-direction: column; justify-content: flex-end;
  padding: 18px 14px 22px;
  opacity: 0; transition: opacity .26s ease; pointer-events: none;
}
.ssc--editorial:hover .ssc__ed-overlay { opacity: 1; }
.ssc--editorial .ssc__ed-name {
  font-family: var(--font-display); font-weight: 600;
  font-size: clamp(11px, 1.2vw, 15px); text-transform: uppercase;
  letter-spacing: .07em; line-height: 1.1; margin-bottom: 7px; display: block;
}
.ssc--editorial .ssc__ed-stat { display: flex; align-items: baseline; gap: 5px; }
.ssc--editorial .ssc__ed-stat b {
  font-family: var(--font-display); font-size: clamp(30px, 3.8vw, 50px);
  font-weight: 600; line-height: .85;
}
.ssc--editorial .ssc__ed-stat span {
  font-size: 10px; font-weight: 700; text-transform: uppercase;
  letter-spacing: .09em; opacity: .8;
}

/* ============================================================
   SPONSOR STRIP — brands on the show (per-show logo wall)
   ============================================================ */
.sponsors-band { background: var(--cream); }
.sponsors-band__head {
  display: flex; align-items: baseline; justify-content: space-between;
  gap: 16px; flex-wrap: wrap; margin-bottom: clamp(24px, 3vw, 38px);
}
.sponsors-band__label { color: var(--show, var(--accent)); margin: 0; }
.sponsors-band__more {
  display: inline-flex; align-items: center; gap: 7px;
  background: none; border: none; cursor: pointer;
  font-family: var(--font-sans); font-weight: 700; font-size: 14px;
  color: var(--show, var(--accent)); transition: gap .15s var(--ease-out);
}
.sponsors-band__more:hover { gap: 11px; }
.sponsors-band__row {
  display: grid; grid-template-columns: repeat(var(--sp-cols, 5), 1fr);
  gap: clamp(14px, 1.6vw, 22px); align-items: stretch;
}
@media (max-width: 820px){ .sponsors-band__row { grid-template-columns: repeat(3,1fr); } }
@media (max-width: 460px){ .sponsors-band__row { grid-template-columns: repeat(2,1fr); } }
.sponsor {
  display: grid; place-items: center; height: 84px; border-radius: 12px;
  background: color-mix(in srgb, var(--ink) 4%, transparent);
}
.sponsor img { width: auto; height: auto; max-width: 70%; max-height: 40px; object-fit: contain; filter: grayscale(1); opacity: .72; }
.sponsor img.is-badge { max-height: 56px; max-width: 58%; }
.sponsor__wordmark {
  font-family: var(--font-headline); font-weight: 600;
  font-size: clamp(15px, 1.4vw, 19px); letter-spacing: .02em;
  color: color-mix(in srgb, var(--ink) 42%, transparent);
}

/* ============================================================
   WORK — case studies page
   ============================================================ */
.work-hero { background: var(--cream); padding-top: clamp(14px, 2vw, 22px); padding-bottom: clamp(16px, 2vw, 26px); }
.work-hero__back { margin-bottom: clamp(10px, 1.4vw, 16px); color: var(--ink); }
.work-hero__kicker { margin: 0; }
.work-hero__title { font-size: clamp(42px, 6.2vw, 88px); margin-top: 8px; line-height: .98; letter-spacing: -.02em; }
.work-hero__sub { max-width: 50ch; margin-top: 10px; font-size: clamp(15px, 1.35vw, 17px); line-height: 1.5; color: color-mix(in srgb, var(--ink) 62%, transparent); }
.cases { display: grid; grid-template-columns: repeat(2, 1fr); gap: clamp(20px, 2.5vw, 32px); }
@media (max-width: 760px){ .cases { grid-template-columns: 1fr; } }
.case {
  display: flex; flex-direction: column; border-radius: 18px; overflow: hidden;
  border: 1px solid color-mix(in srgb, var(--ink) 12%, transparent); background: #fff;
  transition: transform 260ms var(--ease-out), box-shadow 260ms var(--ease-out);
}
@media (hover: hover) and (pointer: fine) {
  .case:hover { transform: translateY(-4px); box-shadow: 0 22px 48px color-mix(in srgb, var(--ink) 13%, transparent); }
}
.case__media {
  position: relative; aspect-ratio: 16 / 9; display: grid; place-items: center;
  overflow: hidden;
  background:
    radial-gradient(120% 140% at 18% 12%, color-mix(in srgb, var(--case-accent) 22%, #fff) 0%, transparent 55%),
    linear-gradient(135deg, color-mix(in srgb, var(--case-accent) 10%, #fff), color-mix(in srgb, var(--case-accent) 4%, #fff));
}
.case__media::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 3px;
  background: var(--case-accent); opacity: .85;
}
.case__logo { display: grid; place-items: center; width: 100%; padding: 0 12%;
  transition: transform 600ms var(--ease-out); }
.case__logo img { max-width: 100%; max-height: 64px; width: auto; object-fit: contain;
  filter: drop-shadow(0 1px 1px rgba(0,0,0,.06)); }
.case__logo-word { font-family: var(--font-headline); font-weight: 600;
  font-size: clamp(26px, 3.4vw, 40px); color: var(--case-accent); letter-spacing: -.01em; }
.case__media-result {
  position: absolute; top: 12px; right: 14px; z-index: 2;
  font-family: var(--font-headline); font-weight: 700; font-size: 13px;
  color: var(--case-accent);
  background: color-mix(in srgb, #fff 78%, transparent); backdrop-filter: blur(4px);
  padding: 4px 10px; border-radius: 999px;
  border: 1px solid color-mix(in srgb, var(--case-accent) 30%, transparent);
}
@media (hover: hover) and (pointer: fine) {
  .case:hover .case__logo { transform: scale(1.05); }
}
.case__body { padding: clamp(22px, 2.4vw, 30px); display: flex; flex-direction: column; gap: 11px; flex: 1 1 auto; }
/* Badge row — show brand (lead) + advertising type, all inline, "what + where" at a glance */
.case__badges { display: flex; flex-wrap: wrap; align-items: center; gap: 6px; }
.case__badge--lead {
  font-family: var(--font-sans); font-weight: 700; font-size: 11.5px; line-height: 1;
  letter-spacing: .01em; color: #fff; background: var(--case-accent, var(--mm-plum));
  padding: 5px 11px; border-radius: 999px; white-space: nowrap;
}
.case__chiptag {
  font-family: var(--font-sans); font-weight: 600; font-size: 11.5px; line-height: 1;
  color: color-mix(in srgb, var(--case-accent) 80%, #1a1a1a);
  background: color-mix(in srgb, var(--case-accent) 8%, #fff);
  border: 1px solid color-mix(in srgb, var(--case-accent) 24%, transparent);
  padding: 5px 10px; border-radius: 999px; white-space: nowrap;
}
.case__brand { font-family: var(--font-display); font-weight: 600; font-size: clamp(25px, 2.7vw, 34px); margin: 0; text-transform: uppercase; letter-spacing: .01em; line-height: 1.04; }
.case__blurb { margin: 0; font-size: 14.5px; line-height: 1.55; color: color-mix(in srgb, var(--ink) 64%, transparent); }
/* Result — the uplift is the hero; the supporting line sits beneath it, full width */
.case__result {
  display: flex; flex-direction: column; align-items: flex-start; gap: 2px;
  margin-top: auto; padding-top: 18px;
  border-top: 1px solid color-mix(in srgb, var(--ink) 12%, transparent);
}
.case__num { font-family: var(--font-display); font-weight: 700; font-size: clamp(40px, 4.8vw, 56px); color: var(--case-accent, var(--mm-plum)); line-height: 1.18; }
.case__rlabel { font-size: 13.5px; font-weight: 500; color: color-mix(in srgb, var(--ink) 70%, transparent); line-height: 1.35; }
.case__format { font-family: var(--font-sans); font-weight: 600; font-size: 12.5px; color: color-mix(in srgb, var(--ink) 55%, transparent); margin-top: 2px; }

/* ---- Brand marquee sits tight under the hero; cases come up near the fold ---- */
.brand-marquee { padding-top: clamp(6px, 1.2vw, 16px); padding-bottom: clamp(18px, 2.2vw, 30px); }
.brand-marquee + .section { padding-top: clamp(20px, 2.6vw, 34px); }

/* ---- Infinite brand marquee: even gaps, seamless loop, always moving ---- */
.marquee {
  position: relative; width: 100%; overflow: hidden;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 7%, #000 93%, transparent);
          mask-image: linear-gradient(90deg, transparent, #000 7%, #000 93%, transparent);
}
.marquee__rail { display: flex; width: max-content; animation: marquee-scroll 60s linear infinite; will-change: transform; }
.marquee__track {
  display: flex; align-items: center; flex-shrink: 0;
  gap: clamp(40px, 4.6vw, 72px); padding-right: clamp(40px, 4.6vw, 72px);
}
.marquee__item { flex: 0 0 auto; height: 56px; display: grid; place-items: center; }
.marquee__item img {
  /* Height-normalised so every logo carries the same optical weight (no width-cap shrinking) */
  width: auto; height: 30px; max-width: 250px; object-fit: contain;
  filter: grayscale(1); opacity: .66;
}
.marquee__word {
  font-family: var(--font-headline); font-weight: 600; font-size: clamp(16px, 1.5vw, 20px);
  color: color-mix(in srgb, var(--ink) 42%, transparent); white-space: nowrap;
}
@keyframes marquee-scroll {
  from { transform: translateX(0); }
  to   { transform: translateX(-50%); }
}
@media (prefers-reduced-motion: reduce) {
  .marquee__rail { animation: none; flex-wrap: wrap; justify-content: center; width: 100%; row-gap: 18px; }
  .marquee__track:nth-child(2) { display: none; }
  .marquee__track { flex-wrap: wrap; justify-content: center; padding-right: 0; }
  .marquee { -webkit-mask-image: none; mask-image: none; }
}

/* ---- Case card with a real campaign photo ---- */
.case__media--photo { background: #0c0c0c; }
.case__photo { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; object-position: center 42%; }
.case__chip {
  position: absolute; left: 14px; bottom: 14px; z-index: 2;
  display: inline-grid; place-items: center; padding: 7px 12px; border-radius: 10px;
  background: color-mix(in srgb, #fff 90%, transparent); backdrop-filter: blur(5px);
  box-shadow: 0 4px 14px rgba(0,0,0,.16);
}
.case__chip img { height: 20px; width: auto; max-width: 96px; object-fit: contain; }
.case__chip-word { font-family: var(--font-headline); font-weight: 600; font-size: 14px; color: var(--ink); }

/* ============================================================
   AUDIENCE — the women's-economy deep dive (/audience)
   ============================================================ */
/* ---- Hero: Mamamia's audience + commercial thesis ---- */
.aud-hero { background: var(--cream); padding-top: clamp(18px, 2.4vw, 30px); padding-bottom: clamp(48px, 6vw, 88px); }
.aud-hero__back { margin-bottom: clamp(14px, 1.8vw, 22px); color: var(--ink); }
.aud-hero__kicker { color: var(--mm-plum); }
.aud-hero__title { font-size: clamp(40px, 6.2vw, 92px); margin-top: 16px; max-width: 17ch; line-height: .95; }
.aud-hero__sub { max-width: 52ch; margin-top: 22px; font-size: clamp(16px, 1.5vw, 20px); line-height: 1.5; color: color-mix(in srgb, var(--ink) 66%, transparent); }
.aud-hero__stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: clamp(20px, 3vw, 48px); margin-top: clamp(36px, 5vw, 64px); padding-top: clamp(28px, 3.5vw, 44px); border-top: 1px solid var(--border); }
@media (max-width: 720px) { .aud-hero__stats { grid-template-columns: 1fr; gap: 28px; } }
.aud-headline-stat .statnum { display: block; font-size: clamp(52px, 6.4vw, 88px); color: var(--mm-plum); }
.aud-headline-stat__label { margin: 10px 0 0; font-size: clamp(13px, 1.3vw, 15px); line-height: 1.4; color: color-mix(in srgb, var(--ink) 72%, transparent); max-width: 24ch; }

/* ---- Decision power: bento proof ---- */
.aud-power { background: var(--mm-white); }
.aud-proof { display: grid; grid-template-columns: repeat(3, 1fr); grid-auto-flow: dense; gap: clamp(12px, 1.4vw, 18px); margin-top: clamp(28px, 4vw, 48px); }
@media (max-width: 860px) { .aud-proof { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 520px) { .aud-proof { grid-template-columns: 1fr; } }
.aud-proof__card { display: flex; flex-direction: column; gap: 14px; padding: clamp(24px, 2.6vw, 36px); background: var(--cream); border: 1px solid var(--border); border-radius: 20px; min-height: clamp(200px, 18vw, 240px); }
.aud-proof__card--feature { grid-column: span 2; background: var(--mm-plum); border-color: var(--mm-plum); color: #fff; justify-content: space-between; }
@media (max-width: 520px) { .aud-proof__card--feature { grid-column: span 1; } }
.aud-proof__num { font-family: var(--font-display); font-size: clamp(46px, 5.2vw, 80px); line-height: .9; color: var(--mm-plum); }
.aud-proof__num .statnum { display: block; }
.aud-proof__card--feature .aud-proof__num { color: var(--mm-peach); font-size: clamp(72px, 9vw, 128px); }
.aud-proof__desc { margin: 0; font-size: clamp(14px, 1.4vw, 17px); line-height: 1.45; color: inherit; max-width: 24ch; }
.aud-proof__card--feature .aud-proof__desc { font-family: var(--font-display); text-transform: uppercase; letter-spacing: .01em; font-size: clamp(18px, 2.1vw, 28px); line-height: 1.08; max-width: 15ch; }
.aud-proof__src { margin: auto 0 0; font-size: 11px; line-height: 1.4; font-style: italic; color: color-mix(in srgb, var(--ink) 48%, transparent); }
.aud-proof__card--feature .aud-proof__src { color: rgba(255,255,255,.6); }

/* ---- Trust into action: the commercial bridge (dark) ---- */
.aud-trust { background: var(--mm-black); color: #fff; }
.aud-trust__head { display: grid; grid-template-columns: 1.1fr 1fr; gap: clamp(28px, 5vw, 80px); align-items: end; margin-bottom: clamp(36px, 5vw, 60px); }
@media (max-width: 820px) { .aud-trust__head { grid-template-columns: 1fr; gap: 18px; } }
.aud-trust__kicker { color: var(--mm-peach); }
.aud-trust__title { color: #fff; font-size: clamp(34px, 5vw, 72px); margin-top: 14px; max-width: 13ch; }
.aud-trust__quote { font-family: var(--font-editorial); font-style: italic; font-size: clamp(18px, 2vw, 24px); line-height: 1.5; color: rgba(255,255,255,.72); max-width: 34ch; }
.aud-trust__grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: clamp(20px, 2.4vw, 36px); border-top: 1px solid rgba(255,255,255,.16); padding-top: clamp(32px, 4vw, 48px); }
@media (max-width: 900px) { .aud-trust__grid { grid-template-columns: repeat(2, 1fr); gap: 32px; } }
@media (max-width: 480px) { .aud-trust__grid { grid-template-columns: 1fr; } }
.aud-trust__num { font-family: var(--font-display); font-size: clamp(44px, 5vw, 76px); line-height: .9; color: var(--mm-peach); }
.aud-trust__num .statnum { display: block; }
.aud-trust__desc { margin: 14px 0 0; font-size: clamp(13px, 1.3vw, 15px); line-height: 1.5; color: rgba(255,255,255,.78); }
.aud-trust__src { color: rgba(255,255,255,.45); margin-top: clamp(28px, 3.5vw, 44px); }

/* ---- Decision-making by generation (light / peach) ---- */
.aud-gen { background: var(--mm-peach); color: var(--ink); }
.aud-gen__grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(40px, 6vw, 96px); align-items: center; }
@media (max-width: 860px) { .aud-gen__grid { grid-template-columns: 1fr; gap: 36px; } }
.aud-gen__kicker { color: var(--mm-plum); }
.aud-gen__title { font-size: clamp(28px, 3.4vw, 52px); color: var(--ink); max-width: 16ch; margin-top: 14px; }
.aud-bars { display: flex; flex-direction: column; gap: 16px; }
.aud-bar { display: flex; align-items: center; gap: 16px; font-size: 14px; }
.aud-bar__label { width: 72px; flex-shrink: 0; font-weight: 700; color: color-mix(in srgb, var(--ink) 70%, transparent); }
.aud-bar__track { flex: 1; height: 12px; border-radius: 6px; background: color-mix(in srgb, var(--ink) 12%, transparent); overflow: hidden; }
.aud-bar__fill { display: block; height: 100%; border-radius: 6px; background: var(--mm-plum); transform: scaleX(0); transform-origin: left; transition: transform 800ms var(--ease-out); }
.aud-bars.in .aud-bar__fill { transform: scaleX(1); }
.aud-bar__val { width: 44px; flex-shrink: 0; text-align: right; font-family: var(--font-display); font-weight: 600; color: var(--mm-plum); }
.aud-bars__note { margin: 8px 0 0; font-size: 12px; font-style: italic; color: color-mix(in srgb, var(--ink) 55%, transparent); }

/* ---- Cohort explorer ---- */
.aud-cohorts { background: var(--cream); }
.aud-tabs { display: flex; gap: 4px; border-bottom: 1px solid var(--border); margin-bottom: clamp(28px, 3.5vw, 44px); flex-wrap: wrap; }
.aud-tab { display: inline-flex; align-items: baseline; gap: 8px; font-family: var(--font-sans); font-weight: 700; font-size: 14px; letter-spacing: .04em; text-transform: uppercase; color: color-mix(in srgb, var(--ink) 45%, transparent); background: none; border: none; cursor: pointer; padding: 14px 20px; margin-bottom: -1px; border-bottom: 3px solid transparent; transition: color 150ms var(--ease-out), border-color 150ms var(--ease-out); }
.aud-tab:hover { color: var(--ink); }
.aud-tab.is-active { color: var(--mm-plum); border-color: var(--mm-plum); }
.aud-tab__range { font-size: 11px; font-weight: 600; letter-spacing: .02em; text-transform: none; opacity: .7; }
.aud-panel { display: grid; grid-template-columns: 1fr 1.1fr; gap: clamp(32px, 5vw, 72px); align-items: center; animation: audPanelIn 360ms var(--ease-out); }
@media (max-width: 860px) { .aud-panel { grid-template-columns: 1fr; } }
@keyframes audPanelIn { from { opacity: 0; transform: translateY(12px); } to { opacity: 1; transform: translateY(0); } }
.aud-panel__headline { font-size: clamp(30px, 4vw, 56px); margin: 0 0 16px; max-width: 16ch; }
.aud-panel__body { font-size: clamp(16px, 1.6vw, 20px); line-height: 1.5; color: color-mix(in srgb, var(--ink) 70%, transparent); max-width: 40ch; }
.aud-pills { display: flex; flex-direction: column; gap: 14px; }
.aud-pill { display: flex; align-items: center; gap: 20px; padding: 22px 26px; border-radius: 14px; background: var(--mm-white); border: 1px solid var(--border); }
.aud-pill__num { font-family: var(--font-display); font-weight: 600; font-size: clamp(30px, 3vw, 42px); line-height: 1; color: var(--mm-plum); white-space: nowrap; flex-shrink: 0; min-width: 2.4em; }
.aud-pill__text { font-size: 13px; line-height: 1.4; color: color-mix(in srgb, var(--ink) 70%, transparent); }

/* ============================================================
   WORK — aggregate campaign effectiveness band
   ============================================================ */
.work-eff { background: var(--mm-peach); color: var(--ink); padding-block: clamp(40px, 5vw, 72px); }
.work-eff__head { display: grid; grid-template-columns: 1.3fr 1fr; gap: clamp(28px, 5vw, 64px); align-items: end; margin-bottom: clamp(32px, 4vw, 48px); }
@media (max-width: 860px) { .work-eff__head { grid-template-columns: 1fr; gap: 24px; } }
.work-eff__kicker { color: var(--mm-plum); }
.work-eff__title { color: var(--ink); font-size: clamp(26px, 3.2vw, 44px); margin-top: 12px; max-width: 16ch; }
.work-eff__intro { margin-top: 16px; max-width: 48ch; font-size: clamp(14px, 1.3vw, 16px); line-height: 1.55; color: color-mix(in srgb, var(--ink) 70%, transparent); }
.work-eff__attention { background: var(--mm-plum); color: #fff; border-radius: 18px; padding: clamp(20px, 2.2vw, 30px); display: flex; flex-direction: column; }
.work-eff__attn-num { font-family: var(--font-display); font-weight: 600; font-size: clamp(48px, 5.6vw, 80px); line-height: .9; color: var(--mm-peach); }
.work-eff__attn-num .statnum { display: block; }
.work-eff__attn-label { font-family: var(--font-display); text-transform: uppercase; font-size: clamp(15px, 1.6vw, 20px); color: #fff; margin-top: 4px; letter-spacing: .01em; }
.work-eff__attn-detail { margin-top: 14px; font-size: 13px; line-height: 1.5; color: rgba(255,255,255,.78); }
.work-eff__funnel { display: flex; flex-direction: column; gap: clamp(12px, 1.4vw, 18px); border-top: 1px solid color-mix(in srgb, var(--ink) 14%, transparent); padding-top: clamp(24px, 3vw, 36px); }
.work-eff__row { display: flex; align-items: center; gap: clamp(14px, 2vw, 28px); }
.work-eff__row-label { width: clamp(120px, 16vw, 220px); flex-shrink: 0; font-weight: 600; font-size: clamp(13px, 1.3vw, 16px); color: color-mix(in srgb, var(--ink) 78%, transparent); }
.work-eff__track { flex: 1; height: clamp(12px, 1.4vw, 18px); border-radius: 9px; background: color-mix(in srgb, var(--ink) 12%, transparent); overflow: hidden; }
.work-eff__fill { display: block; height: 100%; border-radius: 9px; background: var(--mm-plum); transform: scaleX(0); transform-origin: left; transition: transform 850ms var(--ease-out); }
.work-eff__funnel.in .work-eff__fill { transform: scaleX(1); }
.work-eff__pts { width: 92px; flex-shrink: 0; text-align: right; font-family: var(--font-display); font-weight: 600; font-size: clamp(22px, 2.4vw, 38px); color: var(--mm-plum); }
.work-eff__src { color: color-mix(in srgb, var(--ink) 55%, transparent); }
@media (max-width: 560px) { .work-eff__row-label { width: 88px; } .work-eff__pts { width: 64px; font-size: 20px; } }

/* Respect reduced motion: show bars at full extent, no growth animation */
@media (prefers-reduced-motion: reduce) {
  .work-eff__fill, .aud-bar__fill { transition: none; transform: scaleX(1); }
}

/* ============================================================
   CATEGORIES (homepage) — category-first, Health primary
   ============================================================ */
.cats { background: var(--cream); }
.cats__grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: clamp(12px, 1.4vw, 18px); }
@media (max-width: 880px) { .cats__grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 520px) { .cats__grid { grid-template-columns: 1fr; } }
.cat { display: flex; flex-direction: column; gap: 10px; padding: clamp(22px, 2.2vw, 30px); background: var(--mm-white); border: 1px solid var(--border); border-radius: 16px; min-height: clamp(132px, 12vw, 164px); transition: border-color 180ms var(--ease-out); }
.cat--feature { background: var(--mm-plum); border-color: var(--mm-plum); color: #fff; }
@media (hover: hover) and (pointer: fine) {
  .cat:hover { border-color: color-mix(in srgb, var(--ink) 32%, transparent); }
  .cat--feature:hover { border-color: color-mix(in srgb, #fff 40%, var(--mm-plum)); }
}
.cat__name { font-family: var(--font-display); text-transform: uppercase; font-size: clamp(17px, 1.7vw, 22px); line-height: 1.05; letter-spacing: .005em; margin: 0; }
.cat__line { margin: auto 0 0; font-size: clamp(13px, 1.3vw, 15px); line-height: 1.45; color: color-mix(in srgb, var(--ink) 65%, transparent); }
.cat--feature .cat__line { color: rgba(255,255,255,.84); }

/* ============================================================
   HOW WE PARTNER (homepage) — partnership models
   ============================================================ */
.partner { background: var(--cream); }
.partner-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: clamp(12px, 1.4vw, 18px); }
@media (max-width: 880px) { .partner-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 480px) { .partner-grid { grid-template-columns: 1fr; } }
.partner-card { display: flex; flex-direction: column; gap: 10px; padding: clamp(22px, 2.2vw, 30px); background: var(--mm-white); border: 1px solid var(--border); border-top: 3px solid var(--mm-plum); border-radius: 14px; min-height: clamp(150px, 13vw, 180px); }
.partner-card__name { font-family: var(--font-display); text-transform: uppercase; font-size: clamp(17px, 1.7vw, 22px); line-height: 1.05; letter-spacing: .005em; margin: 0; color: var(--ink); }
.partner-card__line { margin: auto 0 0; font-size: clamp(13px, 1.3vw, 15px); line-height: 1.45; color: color-mix(in srgb, var(--ink) 65%, transparent); }

/* ============================================================
   NEWSLETTER SIGNUP (in footer, every page)
   ============================================================ */
.nl { display: grid; grid-template-columns: 1.1fr 1fr; gap: clamp(24px, 4vw, 56px); align-items: center; background: var(--mm-plum); color: #fff; border-radius: 20px; padding: clamp(28px, 3.4vw, 44px); margin-bottom: clamp(40px, 5vw, 64px); }
@media (max-width: 760px) { .nl { grid-template-columns: 1fr; gap: 22px; } }
.nl__eyebrow { color: var(--mm-peach); }
.nl__title { font-family: var(--font-display); text-transform: uppercase; font-size: clamp(24px, 2.8vw, 38px); line-height: 1.04; letter-spacing: .005em; margin: 12px 0 0; color: #fff; max-width: 18ch; }
.nl__desc { margin: 14px 0 0; font-size: clamp(14px, 1.4vw, 16px); line-height: 1.5; color: rgba(255,255,255,.82); max-width: 46ch; }
.nl__row { display: flex; gap: 10px; }
@media (max-width: 420px) { .nl__row { flex-direction: column; } }
.nl__input { flex: 1; min-width: 0; padding: 14px 16px; border-radius: 10px; border: 1px solid rgba(255,255,255,.3); background: rgba(255,255,255,.12); color: #fff; font-family: var(--font-sans); font-size: 15px; transition: background 150ms var(--ease-out), border-color 150ms var(--ease-out); }
.nl__input::placeholder { color: rgba(255,255,255,.6); }
.nl__input:focus { outline: 2px solid var(--mm-peach); outline-offset: 1px; background: rgba(255,255,255,.18); border-color: transparent; }
.nl__btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; padding: 14px 22px; border-radius: 10px; border: none; cursor: pointer; background: var(--mm-peach); color: var(--mm-black); font-family: var(--font-sans); font-weight: 700; font-size: 15px; white-space: nowrap; transition: transform 100ms var(--ease-out), filter 150ms var(--ease-out); }
.nl__btn:hover { filter: brightness(1.05); }
.nl__btn:active { transform: scale(.98); }
.nl__fine { margin: 12px 0 0; font-size: 12px; color: rgba(255,255,255,.6); }
.nl__ok { display: flex; align-items: center; gap: 10px; font-size: 16px; font-weight: 600; color: #fff; }
.nl__ok svg { color: var(--mm-peach); flex-shrink: 0; }
.nl__err { margin: 12px 0 0; font-size: 13px; font-weight: 600; color: var(--mm-peach); }
.nl__btn:disabled { opacity: .7; cursor: default; }